Berry and Brie
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One of London’s most renowned grazing businesses, Berry and Brie creates edible experiences for individuals, events, and corporations such as Google and Netflix.
The challenge
The solution
After experiencing explosive growth during the pandemic, Berry and Brie’s owner, Mako, wanted to solidify their position as London’s go-to grazing destination. The brief was two-fold – Mako was looking to expand the business into education, workshops, styling and a possible sister store, and she was also looking to stand out in the now-saturated grazing market.
It was clear that Berry and Brie needed an up-to-date, yet timeless, brand that would be able to grow and adapt as the business grows. Through our strategy portion, we discovered the various target market segments of the business, as well as the points of difference between Berry and Brie and its competitors.
